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19 November 2022

Stormzy Announces Free Immersive Listening Event

Stormzy Montreux Jazz Festival
Photo: Stefan Craemer/Alamy Live News
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Stormzy is to host an “immersive listening experience” based around his highly anticipated upcoming album, This Is What I Mean.

The rapper has teamed up with streaming service Amazon Music to launch The This Is What I Mean House, a free three-day event to be held at a purpose-built venue on Regent Street, central London.

The event will take place from Friday 25 November until Sunday 27 November. More details are available here.

The event’s website says that the event is, “A unique opportunity to listen to This Is What I Mean as it was intended to be heard. Visit the Stormzy This Is What I Mean House to hear the album in the flesh and its truest form.”

The site also promises live conversations with Stormzy, stating, “Join Stormzy at the This Is What I Mean House for a one time only chance to hear him speak with some of his closest collaborators on the album about how it was created.”

There will also be a chance for fans to have their copy of the new album signed – “Come and find Stormzy at the This Is What I Mean House and get your CD or Vinyl signed personally. You’ll be given the opportunity at the house to buy a copy of This Is What I Mean to get signed. Only music formats will be signed.”

Laura Lukanz, Amazon Music’s Head of Music Industry, UK, Australia New Zealand said: “We’re absolutely thrilled to be working with Stormzy to celebrate the release of his new album in a really creative way and to be able to bring Stormzy even closer to his fans via this collaboration. There is wealth of content for everyone to enjoy – from learning about the making of Stormzy’s album to immersing yourself in the music in the one-of-a-kind listening room.”

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