Coldplay Relaunch ‘Choose Love’ Pop-Up Shop To Spread Christmas Cheer
Coldplay have encouraged their fans to drop by this year’s edition of their ‘Choose Love’ pop-up shop in London — or to visit the store online — “to buy essential supplies like warm coats, hot food and heating fuel for refugees and displaced people all over the world this winter.”
A brief video accompanying the tweet showed a long line of people waiting outside ‘Choose Love’ and a shot of the unconventional shelves inside stocked with toys for children, soccer balls, house plants, children’s backpacks, jerry cans and orange life vests, along with footage of coats and school supplies in the hands of kids in need.
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Coldplay announced the relaunch of the shop on Twitter this week. A video says: “It is a shop like no other. You buy services and supplies, and we deliver them to refugees and displaced people… Everything you buy will go directly to the people who need them the most. We can’t wait to see you.”
The short video also shows a long queue of people waiting outside the shop, as well as some of the items that are on offer inside.
Earlier this month, singer Chris Martin gave fans an update while sharing his current favorite songs. “I hope you’re all doing well. Here are some things I love at the moment,” Martin wrote in a note while listing his current top tracks, including RM‘s Yun featuring Erykah Badu, Badu’s live rendition of Tyrone, Bayka‘s She Like It, The 1975‘s Looking for Somebody (to Love), Inhaler‘s Totally, Kyoka‘s Hurt People and Stormzy‘s Hide & Seek.
Martin concluded his message by writing, “We are in the studio. We send you all much love.” The band recently wrapped the latest leg of their massive world tour in support of 2021’s Music of the Spheres, with more European dates scheduled for next spring and summer.
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